Monday, July 14, 2008

Run 4 a cause...


The GiveLife Chennai Marathon campaign was effectively launched in the city more than 1000 athletes from Chennai making a flag run in the Marina.

Several Olympians from Tamil Nadu lead the launch run. They include Hockey player Mohammad Riyaz, Basketball player Sunitha Suren and Volleyball player Nataraj.

Today's launch also marks the beginning of an awareness campaign and mini marathon runs in the districts. Encouraging the rural youth to participate in the run remains a key focus of the campaign. Mini runs will take place in Nagarcoil, Trinelveli, Virudunagar, Trichy, Pondichery and Coimbatore.

India's celebrated city runs are Mumbai and Delhi runs. Between 40 - 50 thousand people ran these runs in the last occasions. GiveLife Chennai Marathon aims to inspire around 100000 people to join the City Run, becoming the biggest City Run of India. The launch of the campaign opens the Marathon process effectively from Monday. Registration can be done online at www.givelife-chennaimarathon.com or at designated locations.

The total prize money involved in the GiveLife Chennai Marathon is a fabulous Rs. 65 lacs. This quantum is marginally lesser than the Mumbai and Delhi marathons and certainly, the highest so far for any run conducted in South India. The first prize for the professional Marathon in both Men & Women category separately is Rs. 10 lacs.

"JOIN THE HUMAN RACE" is the campaign base line. World over long distance runs are better known actually for reasons other than running.

It is GiveLife Chennai Marathon, wanting to be India's biggest and South India�s richest run. But more importantly the run itself will be a message. A message reflecting true essence of human spirit and existence :

For more information, the public can call Goodwill Communications office 24994344, 24980201, 24990201. Registration fee is Rs.100.

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